Discovery calls seem to be having a bit of an identity crisis. On one side of the internet, people are automating everything, removing calls from their sales process, and proudly selling without ever hopping on Zoom. On the other, there are business owners who swear by discovery calls and wouldn't dream of getting rid of them. So who's right? In this episode, I'm unpacking whether discovery calls still deserve a place in your business or it's time to let them go.
I talk about why sales calls became such a big thing in the first place and why, despite all the AI tools, automations, funnels, and clever systems available to us, there is still something incredibly powerful about a real conversation.
I also share some alternatives if you're looking to reduce the number of calls you're doing. From enquiry forms and voice notes to automated email sequences and AI-assisted sales journeys, there are plenty of ways to create a smoother sales experience. But I also explain why I believe newer business owners should be cautious about skipping discovery calls too soon. Some of your most valuable sales lessons come from hearing people describe their problems in their own words.
Ultimately, this isn't really an episode about discovery calls. It's a conversation about connection, about understanding how your buyers make decisions and creating a sales process that works for both of you.
"Calls are also connection. They're a space that no robot, email, or DM can replace."
If discovery calls make you feel like you're waffling, wobbling, or winging it, I've created something to help. Grab a free copy of Let's Disco, my brand-new training designed to help you run discovery calls with more confidence and ease.